16.95 USD

PDF | 272 pages | English

What Would Google Do?/by Jeff Jarvis (Author).A bold and vital book that asks and answers the most urgent question of today: What Would Google Do?
In a book that\'s one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google—the fastest-growing company in history—to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys, but also opens up vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything—from corporations to governments, nations to individuals—must evolve in the Google era.

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Keywords: internet marketing;internet marketing ebooks;online marketing;website promotion
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